January 20, 2011
"Because we were dumb drunk in a Brooklyn bar seven years ago when we came up with the Rooster. But like the inventor of the vortex beer bottle, we woke up the next morning, sorted through our regrets, and realized we had a dream worth realizing, a dream in which 16 of the world’s best novelists fought valiantly for a live cock."
— The 2011 Tournament of Books by ToB Staff - The Morning News